181 New Doors in 14 Months
DeSantis partnered with Upkeep Media and brought 181 new doors under management in just 14 months.

Portfolio Growth
181 New Doors Added in 14 months.
Reputation Management
4.9-Star Rating from 186 Google Reviews.
Search Visibility
200% Business Growth (Revenue Doubled Every Year)


Full-service residential property management company serving Pittsburgh.
DeSantis Property Management wanted to aggressively grow their business but was not receiving the quantity or quality of leads needed to reach their goals. Because of the lack of lead flow, they also had to take on properties that were not their ideal fit.

The Challenge
DeSantis wanted to increase both the quantity and quality of inbound leads so they could grow more strategically. At the start of the campaign, they lacked enough consistent lead flow to be selective and wanted to focus more on higher-quality properties and investors. Upkeep Media implemented an SEO campaign focused on both growth and lead quality. The strategy included optimizing the website for all the markets DeSantis serves, creating topical content to position the company as a property management expert in Pittsburgh, building service pages targeting high-intent keywords for owners and investors, acquiring local backlinks to improve local SEO visibility, developing industry-specific backlinks to strengthen authority, and enhancing reputation management to increase positive online reviews and build trust with prospective clients.
The Result
181 New Doors in 14 Months.
After 14 months, DeSantis added 181 doors, achieved a 4.9-star rating from 186 Google reviews, and reached 200% business growth. The case study also notes that net income tripled, and stronger lead flow allowed the company to be more selective about the properties they manage, improving both profitability and client relationships.
Organic traffic: Acquisition Overview
Client's Word
"Upkeep Media has been an ideal partner in helping our property management company grow. Since we have been working with them, our Google rankings have consistently reached the first page, phones are ringing more, and we are always adding new properties under management each weekâand they are better quality properties, increasing our focus on investors. They have also helped reach out to our owner clients and doubled the number of our online reviews. Alexander and Matthew are professional and easy to work with, and they are great at keeping us updated regularly on our progress. I highly recommend them to any PM company who wants to quickly grow doors!!"

Christopher DeSantis
Owner, DeSantis Property Management
HOW IT WORKS
Our Process
Optimizing the website for all the markets they serve, ensuring visibility for property owners and investors.
Creating topical relevance through strategic content that positioned DeSantis as the go-to property management expert in Pittsburgh.
Building service pages targeting high-intent keywords relevant to property owners and investors.
Acquiring local backlinks to boost local SEO and search visibility.
Developing industry-specific backlinks to increase website authority and credibility.

HOW IT WORKS
Our Process

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