16% Increase in Doors Added [12 Months]

FL

Keyrenter South Florida

Full-service property management company serving South Florida.

The Problem

easy

Poor Quality Leads

Keyrenter South Florida had decent lead flow but the quality of their leads were subpar.

seo

Not Enough Lead Flow

In order to grow at the pace they wanted they did not have enough leads coming into their pipeline.

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Our Process

Backstory

Keyrenter South Florida had a good quality website and was running a paid ads campaign before coming in to contact with us. Their website was also generating leads organically, however the problem was they were generating leads that weren't always of the best quality and often outside of their service area. They knew that there was potential to use the internet to grow their business but needed a partner to help them achieve their goals. Once we analyzed their market, we saw that their website had a lot of potential but the type of keywords they ranked for were not specific to the markets they served.

Steps Taken:

In order to help them reach their goal, we suggested turning off their paid ads campaign due to the high cost per click in their market. We then took over their website and optimized it to show up for keywords that were relevant for the markets they serve.

  1. Optimized their website for the South Florida market.
  2. Created and optimized content for their website targeting keywords that rental property owners in the 13 markets they service in South Florida.
  3. Launched a link building campaign

The Results

138

new properties in the past 12 months

16% more

doors added compared to previous year

94%

page 1 rankings increase [35 vs 18]

46.03%

increase in organic traffic

SERP Rankings

Organic Traffic Comparison