Property Management Websites that Drive More Leads

Your website is the most important marketing tool you have. Our property management websites are made to immediately position your company’s brand ahead of the competition.

Improve your website. Generate more leads. Close more clients.

Get A Website Built To Grow Your Business

Your website is the face of your company online. 86% of consumers rely on the internet to find a local business. This means if there’s any chance of rental property owners finding your property management company, you need a website. Not only do you need a property management website, you need it to stand out from other property managers in your market. All the other property management companies in your city are competing for the same customers. Make sure your website stands out from the crowd.

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Our Websites’ Benefits

Engineered to Convert Leads

Our websites are designed from our experience with numerous property management companies. We’ve spent endless hours and resources testing our websites for conversion. This means your property management website will be built to help turn your website’s visitors into paying clients.

Optimized for Search Engines

We got our start as a company that solely provided SEO to property management companies. This allowed us to gain a competitive advantage in the field of SEO. Our property management websites are designed with best practice guidelines.

Easy to Use

Your property management website will be built using an easy-to-use CMS. This system has the most relevant features and is one of the easiest to use platforms. Even if you don’t know code, you’ll be able to make changes to your website on your own!

Fully Integrated with Your Property Management Software

Whether you’re using Appfolio, Buildium or any other property management software, your website will be entirely compatible. Our websites are developed to work perfectly with any software out there.

Live Chat Integration

Allowing your website’s guests to contact you the moment they arrive on your website drastically improves conversions. More than 50% of customers prefer to chat with someone in real-time rather than call a company. Your website is completely compatible with any chat software.

Streamline You Operations

Our websites are created to help you scale your business. They contain the ability for tenants to submit a maintenance request, owner login portal, tenant login portal, your rental listings, and much more. This reduces your time spent to fulfill your operations.

Property Management Website Design Process

Stage 1

Get a Firm Grasp of Your Business

The foundation of any successful website begins with understanding your business. We’ll ask you a series of questions to gain a firm grasp of your property management business.

Stage 2

Content Development

Content is King. The text and images on your website are the most essential elements of lead generation. As a property manager, you won’t always have the time or skills to write effective web copy.

Our team of professional copywriters will create unique copy for your property management company as well as chose appropriate images to be used. All copy will be specific to your real estate market, sales effective, and unique for your company.

Stage 3

Wireframes and Site Architecture

We will prepare an outline of the website that shows you the general layout of the homepage. At this stage, we also create a sitemap to ensure that we’ve included all the key parts of your site, showing their relationship to each other and outlining how the overall navigation will be structured.

Our goal is to have a precise plan in place so that the website is easy to navigate.

Stage 4

Visual Design

Once we have a blueprint for the website our designers begin to work on the visual style of your property management website. When it comes to building a cohesive brand, it’s imperative that your online branding is consistent with your offline branding. 

We look at your property management company's existing offline brand and make sure your website is congruent. The goal is to connect your website with all other forms of communications.

Stage 5

Development

Now that we have the blueprint and design of your website finished, we hand over the project to our developers. They will then program your website so it is built according to plan.

They’ll then perform extensive site testing to make sure there are no issues before the website goes public.

Stage 6

Launch!

The big day! We’ve now tested the site, had it reviewed and approved by you and it’s prepared to go public on the web. Before launching your site, we’ll crawl your old site and setup any necessary 301 redirects to ensure it keeps its SEO position. We do this at a time that doesn’t cause disruption in your company.

Once all is ready to go, we launch your new website for everyone to see!

Frequently Asked Questions

How Much Time Does It Take to Build a Website?

The length of time will depend on the design you choose. For our starter websites you’ll have a entirely developed website in 7 weeks.

What are your payment terms?

We require a 50% deposit at the beginning of the development. The remaining 50% will be charged only once the website is made public on your domain.

Do You Provide the Content?

If you’re not particularly gifted at copywriting do not stress! We have writers that specialize in writing copy specifically for property managers like you. We understand the importance your web copy plays in converting visitors into new clients.

Will The Website Work on Mobile Phones?

Absolutely! All our websites are created to respond effectively on smartphones, tablets, and desktops.

Some of Our Most Recent Sites

Ready to Get Started?

If you’re looking for help with your property management website, access your free marketing session here before all spots are reserved.

During this session we can discuss everything from how your website can support your goals, to marketing features we offer, to pricing.

Rental property owners are looking online for your services and support every day. Your digital marketing strategy is working against you if you don’t have all the leads you want.

You can also give us a call at 1-800-418-9430 or send us an email at info@upkeepmedia.com with any of your questions.

Book a Free 30-Minute Strategy Session